Harley-Davidson To Continue India Operations January 2021 Onwards

21 Nov 2020

About a couple of months ago, Harley-Davidson announced its exit from the Indian market. The company did sign a partnership and distribution agreement with Hero MotoCorp for selling and servicing Harley-Davidson motorcycles, selling parts and accessories, as well as general merchandise, riding gear and apparel through a network of brand-exclusive Harley-Davidson dealers and Hero's existing dealership network in India. Now, the company has offered better clarity on its India operations January 2021 onwards, via a statement.

Sajeev Rajasekharan, Managing Director - Asia Emerging Markets and India, Harley-Davidson, said, "As we change our business model in India, we are pleased to be continuing our journey in the country together with Hero MotoCorp. We are working closely with Hero to ensure a smooth transition for our riders. We are providing our riders with updates as available and have assured them that Harley-Davidson motorcycle, parts and accessories and general merchandise sales, as well as after-sale services, warranty and H.O.G. activities will continue from January 2021 onwards."

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